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Craig Keeland Selected For Texas Governor’s Council On Physical Fitness

Texas State Governor Rick Perry has appointed Craig Keeland, Vía’s Founder and CEO, to be part of the Texas Governor’s Advisory Council on Physical Fitness. Rick Perry knows that regular physical activity reduces a person’s risk of coronary disease, Type 2 diabetes, hypertension, and colon cancer. He also agrees that exercise helps control weight, reduces symptoms of anxiety and depression, and helps maintain healthy bones, muscles, and joints.

Because physical activity and proper nutrition are at the core of maintaining good health and preventing disease, Texas Governor Rick Perry established the Governor’s Advisory Council on Physical Fitness. This 15-member council is charged with promoting physical activity and good nutrition to all of Texas, advising the Governor on matters relating to health and nutrition education, physical fitness and sports, and encouraging local community efforts to increase opportunities for physical activity.

Rick Perry is a long-time ViaViente user and personal friend of Craig. With Craig’s personal and professional expertise in health and nutrition, he will certainly be an asset to the Governor’s Advisory Council on Physical Fitness.

“Rick Perry called me on Christmas Eve to send holiday wishes and ask that more Vía be sent his way. In his words, ‘Craig, don’t let me get old!’”
Spring of 2008 will see a celebration day in Austin, Texas, dedicated to health and fitness. The festivities will include a “Texasize 10K,” a fitness festival and health expo, and a post-day concert. This event is planned to attract thousands to celebrate living a healthy lifestyle.

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VíaVienté Makes Its Hollywood Debut

VíaVienté was among an elite group of products selected to be part of the prestigious Golden Globes Gifting Suites. For 65 years, the Golden Globe Awards has honored achievements in film and television production and performance. An important part of the awards events are the Golden Globes Gifting Suites. Presenters and nominees slated to take part in the awards ceremony are invited to exclusive events where they are introduced to products of excellence. This year, VíaVienté was selected to be part of this prestigious group of products.

Craig Keeland explains the importance of this event: “Vía was offered a unique opportunity to share our product with television and film celebrities who are the movers and shakers of the entertainment industry. Putting a beautiful box with a bottle of Vía, a shot glass, and a DVD in the hands of trend-setting entertainers is great for our company.”

Craig and VP of Communications Rebecca Rice flew to Los Angeles to be part of the Gifting Suites event. The pair joined LA distributors Rene and Yvette Abreu along with Mechelle Thorne and Fozia Najfi who shared Vía product with more than 100 Hollywood celebrities. 

Craig reports that the event was hugely successful. “Even though the Hollywood writers’ strike resulted in the cancellation of the Awards Ceremony, our participation in the Gifting Suites was a giant success. Every single person we talked with was excited about taking a bottle of VíaVienté home and wanted to know all about our product.”

Yvette Abreu was thrilled with the turnout. “We now have celebrities like Joan Collins (Dynasty), Brandon Molale (Dodgeball), Sydney Poitier (Daughter of Sidney Poitier), Ernie Hudson (Ghostbusters) and Jonathan Lipniki (Jerry Maguire) all taking VíaVienté home with them. This has been a great week for sharing VíaVienté. What a fantastic way to start the year!”

View Vía’s celebrity photos here and visit www.VíaAtTheGlobes.com.

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Craig’s Message – It’s Time To Think About What You Are Thinking About

What are you allowing your mind to dwell on? Are you focused on your problems? Are you constantly dwelling on negative things? How you view your life makes All The Difference In The World! I read a great quote the other day that said, “Your job in life is not to avoid problems. Your job is to GET EXCITED!”

Problems are real and bad things sometimes happen to good people, just as good things sometimes happen to bad people. A lot of people say, “As soon as my situation turns around, I’ll cheer up and I’ll have a better attitude.” Unfortunately, that is not going to happen. Those who harbor a poor, defeated outlook will continue to live a poor, defeated life. 

Thoughts determine your actions, your attitude, and your self-image. Truly thoughts determine your destiny. Be extremely careful what you dwell on in your mind because YOUR LIFE WILL ALWAYS FOLLOW YOUR THOUGHTS.

Like a magnet, we draw in what we constantly think about. Psychologists are now convinced that our lives move in the direction of our most dominant thoughts. If you’re always thinking positive, happy, joyful thoughts, you are going to be a positive, happy, joyful person and you will attract other happy, upbeat, positive people. If thoughts of joy, peace, abundance, success, and blessings dominate your thoughts throughout the day, you will move toward those things and draw them to you. Your LIFE will FOLLOW YOUR THOUGHTS.

Our thoughts also affect our emotions. We will feel exactly the way we think. You will NEVER be happy unless you first think happy thoughts. You cannot stay discouraged without first thinking discouraging thoughts. Success or failure in life starts in our minds and is shaped by what we allow ourselves to think about.

No matter what is happening around you, you can choose your attitude. When you get stuck in traffic, you can choose to be mad and frustrated or you can choose to relax and let the stress go. You have to make a choice to keep your mind focused on the higher things. This is not automatically going to happen. You have to practice this daily. 

Take some time this week to notice if negative thoughts begin to enter your mind. If they do, practice reprogramming your mind to positive thoughts of joy and success. Don’t sit back and let negative or pessimistic thoughts influence your life. Practice putting good thoughts into your head. When you transform your mind, you will transform your life!

Have a successful Vía week and Accelerate in 2008!